amylsacks' photos
"Cook Up A Lamb B-Q", c1960
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Three out of five sections, from a promotional fold-out published by the American Lamb Council, Denver, CO.
The foil outerwear was a sneaky plug for Kaiser Aluminum, which is mentioned in the recipes on the back of each section.
"California Wine Selector" (3), c1960
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Every time you call this stuff "Champagne," another French person is ticked off for two weeks.
"California Wine Selector" (2), c1960
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I love the Fifties/Sixties tradition of drawing a whole fish as though its tail was folded over like a paper toy.
Also, chicks dig sweets so it's okay to give them cheap wine at your card party. Don't forget.
"California Wine Selector", c1960
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A promotional fold-out from the Wine Advisory Board, San Francisco, CA. The flip side had recipes and a chart for pairing up wines and foods.
Prolon Melmac Dinnerware Ad, 1957
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It's either the upscale or downscale version of Melmac. I'm not sure which. From June's Good Housekeeping.
General Mills Syrup & Pancake Mix Ad, 1963
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I'd personally have to turn that thing face down before I could cut into it. But to each their own. From the March issue of Sunset magazine.
"New Ways To Enjoy O & C Frost Seald" (3), c1935
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This fold-out menu helps peddle the wonders of "Frost Seald" to those slickers in the Big City. The actual recipes were on the flip side.
(Shown slightly larger than original size.)
"New Ways To Enjoy O & C Frost Seald" (2), c1935
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The redhead looks maybe a little too pleased, as she reminds us that our (not "Frost Seald") bacon should be served "crisp" at Tuesday's breakfast. Just in case we weren't aware.
(Shown slightly larger than original size.)
"New Ways To Enjoy O & C Frost Seald", c1935
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A promotional fold-out published by Olney & Carpenter, Inc. of Wolcott, NY.
I took a stab at the year, but as usual with the magic of "circa," I'm not exactly sure.
I think "Frost Seald" as a term sounds better than the ubiquitious "fresh frozen" or "frozen fresh," though. And I love the notion of the New York Staters helpfully flying their goodies into the remote corners of the Arctic, as depicted on the back of the pamphlet.
(Shown slightly larger than original size.)
"Shedd's Old Style Sauce" (2), c1960
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Inside of the same leaflet. Was it a sauce? A dressing? Or both? I guess it doesn't matter, because it was the kind "He'll Like Best."
I think those "flowers" are crushed eggs, which is almost as scary as the sandwich-face on the other side.
"Shedd's Old Style Sauce", c1960
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Front and back of a promo leaflet published by Shedd-Bartush Foods, Inc. of Detroit, Michigan.
What's up with that weird dismembered head effect on the sandwich plate? You've got the olive eyes/pickle nose thing happening in front-- then that weird sauce-tongue effect with the sandwich...
Nescafe Instant Coffee Ad, 1955
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Welcome to Upside-Down Land, where "Nothing" means "Everything." :P
From the October issue of Western Family magazine.
"Our Family Dessert Book" (2), 1960
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Here's the page which discloses names for all the masterworks on the cover. Also, there's that spiky strawberry flying saucer thing which I think is meant to be shortcake. I'm speechless.
"Our Family Dessert Book", 1960
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Front and back cover of a recipe booklet published by the Continental Baking Company, Inc. That tower of white is described later in as follows:
"Simple But Gay Birthday Party Cakes... Purchase sufficient Hostess Sno-Balls allowing one per person. Insert a candle in center of each and place on two or three tiered plate, or as shown on the cover."
Birthday magic, all right.
"Favorite Recipes", 1962
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General Foods was uncharacteristically honest here. Instead of the homemaker being depicted in a crown and ermine robes or whatever, she's literally part of the woodwork.
"Chicken Dishes Modern Style", c1925
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Front and back covers of a 16-page promotional cooking booklet published by Dover, Delaware cannery Richardson & Robbins. I can't decide what's cooler: the Deco design or the sincere use of the phrase "Pinnacle of Plum Pudding Perfection."
"When It's Party Time It's Canada Dry Time!" (6),…
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...So pretend you don't know. "Dry" it is, North America, I'm so proud of your restraint.
"When It's Party Time It's Canada Dry Time!" (5),…
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The guests were probably all carrying ladylike flasks in purses under the table, but the illustrator was discreet with his/her image cropping...

















