Group: Promoting ipernity

When people share images here for advertising, the best would be to publish them under free use. So, we all need not to worry about using copyright protected images to advertise ipernity. Alternatively Creative Commons could be an option. But then we all need to be sure how to use such images.

And what comes to CC, I suggest authors using CC Attribution + non Commersial.

Adding no derivative is too exclusive. Then even adding any text on the image is against authors will.

Here are also some photos of photographers already published here at ipernity under Creative Commons license:

www.ipernity.com/search/photo?opt=1&q=photographer&w=0&t=0&lic=wd&s=0

If "share alike", it means the image should be shared under the same license.
If 2non-commercial", then: NonCommercial means not primarily intended for or directed towards commercial advantage or monetary compensation.”

wiki.creativecommons.org/wiki/NonCommercial_interpretation

So, supposedly advertising of non-commercial photography club should be alright.

In the meantime, there are three publishing-ready proposals for the envisioned advertising campaign on Facebook. For all three pictures, the photographers and the persons photographed have given their permission to use the pictures for this purpose royalty-free.


© Buelipix / Picture processing: Bergfex / Ad design & finalizing: Bergfex


© Xata / Picture processing: Bergfex / Ad design & finalizing: Bergfex


© Joel Dinda / Picture processing: Sami Serola / Ad design & finalizing: Bergfex



In its meeting yesterday, the ima team decided that the target group of the first advertising campaign are well-off older hobby photographers in western countries with high buying potential, who shoot with classic cameras, are interested in image editing, photo books, photo accessories, or photo sharing and go online via laptop or desktop.

Why? Because ipernity's strengths clearly lie in the desktop version and not in the mobile versions. Furthermore, this target group is the most likely that the clicks (we have to pay for !) will lead to registrations, because this target group is not completely fixated on smartphones or tablets, both in terms of age and technical orientation.

Because of our limited budget, we initially only want to place these ads in countries where English, French or German is spoken.

Please feel free to suggest a fourth photo that fits into such a campaign. However, you would also have to care about obtaining the permissions for royalty-free use. We will then do the final editing

About ipernity´s Twitter:
Since Sami will no longer be in charge of ipernity's Twitter account, I will now take over. I myself have been using Twitter as @Kiezkickerde (https://www.twitter.com/Kiezkickerde) since the middle of 2009, have around 1,000 followers there and, after around 45,000 tweets, am certainly now sufficiently familiar with the usual manners and social rules as well as the way it works to use the account well for ipernity.

As for the further development of the account, I will certainly continue to post the team news there, but also outstanding photos and blog posts that show what distinguishes ipernity from other photo communities.
These can be, for example, photos and blog posts under which a lively discussion has developed that goes beyond comments like "Great post!" or "Great photo!" in terms of content. Or photos that have implemented our relatively unique feature of the PictureInPicture function in a great way.

In order to achieve this, I will, on the one hand, pick out appropriate things for myself from the corresponding sections of www.ipernity.com/explore/whatshot, which contains many excellent examples. And of course I will have a look at the corresponding hashtags on ipernity - #ipernity of course, but maybe also on #flickrdown or something, where you could come by with a possible alternative to it with a wink.

But I would also like to ask you to support me a little, for example by drawing my attention to interesting blog posts and photos that are worth a closer look but are not yet in Explore. As I said, I am particularly interested in photos and posts that show well what makes ipernity special, what distinguishes ipernity positively from other photo communities.However, I am not interested in your reports about your last weekend, even if there should be 200 comments on them - it should already be a contribution that deals with ipernity itself.

For this purpose, there will be the thread 14.3 Twitter

In order to maintain clarity, we have now set up a number of subtopics for the extensive Social Media section:

14.1 Facebook
14.2 Instagram
14.3 Twitter

Please post all contributions to these three services directly there.
You can continue to discuss general topics here in the main section of the forum.

If it becomes necessary to open another subsection, we will be happy to do so for you.