amylsacks' photos
Sweet and Simple Booklet (2), 1960
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Other recipes included: Hot Fudge Sauce, Chocolate Frosting, Frozen Fudge Bars, Fudge Sundae Pie, assorted frostings, Strawberry Freeze (sort of like what advertisers eventually pitched as "ice milk" in my childhood), and Frozen Fruit dessert (cream cheese + canned milk + marshmallows + fruit cocktail, served in a cupcake paper. Wha--?).
Sweet and Simple Booklet, 1960
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I love food backdrops that look like they were shot from the inside of a lava lamp, don't you?
Front and back covers of a promotional published by the Pet Milk Co., on their 75th anniversary.
Miller Beer Ad, 1953
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The "Champagne" meets the "Pheasant Under Glass" of fried poultry. Another winner from photographer Gill.
From the May issue of Better Living magazine.
Mercury Automobile Ad, 1956
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I've always been kind of weirded out by old cars that have those giant fins sticking out in the back. (I blame an old Mad magazine which pointed out how easy it would be to fillet yourself if you leaned too close to them while walking around the car.) This, I could handle. (If I had bottomless pockets.)
Ukrainian Easter Egg Postcards (4), c1970
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All info on back same as previous except:
Above: from "Series 1- a set of 6 cards"
Below: from "Series 2- a set of 6 cards"
Ukrainian Easter Egg Postcards (3), c1970
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All info on back same as previous except:
Above: from "Series 2- a set of 6 cards"
Below: from "Series 1- a set of 6 cards"
Ukrainian Easter Egg Postcards (2), c1970
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All info on back same as previous except:
Above: from "Series 1- a set of 6 cards"
Below: from "Series 2- a set of 6 cards"
Ukrainian Easter Egg Postcards, c1970
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From the back of each postcard:
"Traditional symbols of life intricately implanted on the eggs by a process passed down through generations. Made in U.S.A., Ukrainian Gift Shop, 2422 Central Ave. NE Minneapolis, Minn. 55418.
"M. Procal, L. Perchyshyn, J. Luciow."
Both cards from "Series 2- a set of 6 cards."
Posted larger than original size to help show detail.
Del Monte Peas Ad, 1953
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Let's face it: the only exciting thing about this meal is the groovy purple tablecloth.
From the May issue of Better Living magazine.
Pullman Train Ad, 1954
Sealtest Ice Cream Ad, c1956
Household, 1957
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Don't ask me to explain why
A) The TV looks like a microwave
B) The toaster looks like a radio
C) The porch light is hanging in the kitchen
I'm only visiting this decade. :/
From the February issue.
Diamond Match Book Ad, 1959
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Designed by a "famous illustrator," but we can't tell you their name!
Okay then.
From the July issue of Sunset magazine.
Cosco Furniture Ad, c1958
Abalone to Zabaglione (8), 1957
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I've got several of these books. Most of them only cost me a buck or two. It's just a coincidence that I posted the one with the flickr color scheme (almost) first.
Abalone to Zabaglione (7), 1957
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See the earlier comment about the mystery root veggie. Other recipes: Russian Borscht, Roast Reindeer (as mentioned in the intro), Sturgeon or Salmon in Aspic, Sauerbraten, Shark Fins (yes!), Swiss Meatloaf, Shchi (Sauerkraut Soup), Swedish Spinach, Shashlik, Torta di Ricotta, Trussed Squabs, Tamale Pie, Turtle Soup, Torte aux Carrottes, Ukrainian Eggplant Caviar (known in other cookbooks as Mock Caviar), Veal Birds, Veal Fricadellen, Vichyssoise, and Wiener Schnitzel.
Abalone to Zabaglione (6), 1957
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I know it's a chafing dish, but every time I see it, all I can hear in my head is the theme from Dr. Who.
Other recipes: Oxtail Ragout, Paella, Parsley Deviled-Eggs, Pirozhki, and Quenelles.
Abalone to Zabaglione (5), 1957
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Is it a leek? A scallion? I don't know, but it looks cool, and that's what really matters.
Other recipes: Hungarian Goulash, Hungarian Eggs w/Caviar, Indian Ocean Curry, Jambalaya, Javanese Bamie, Kasha Gurev, Lasagne, Minestrone, Moules Marinieres, and Nasi Goreng.

















