amylsacks' photos
Caramel Surprises (7), 1956
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Okay, these look good to me. I love meringues, and the "brownies" are technically Blondies because there's no chocolate involved... but who cares?
Caramel Surprises (6), 1956
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(L) Attention, food stylists: In the future, please don't run your packaged-biscuit "cake" over with a pickup truck prior to photographing it.
(R) Layer cake custom-decorated by Chef Rene Magritte . Dig in, Kids!
Caramel Surprises (5), 1956
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The pie is pretty inoffensive. The cake, on the other hand, is about the scariest thing you'll ever see until you (metaphorically) flip the page.
Caramel Surprises (4), 1956
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So, who out there has actually made oil pastry? I remember that it had a brief chic again several years ago when we were all supposedly enjoying low-fat everything. But every serious cookbook I've ever read said it's basically just a bland cookie with delusions of grandeur? Anyone?
Caramel Surprises (3), 1956
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No, I don't know why there are axes decorating the popcorn balls, or bows tied to the apples. Go ask your parents.
Caramel Surprises (2), 1956
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Didn't Kraft already sell caramel sauce in a jar by this time? I guess they weren't taking any chances.
Caramel Surprises, 1956
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I remember trying to unwrap and/or bite into these things back in the day. A jeweler's drill or mini-blowtorch is definitely required, if we're serious about this army of candy homunculii.
Front and back of a top-stapled promo booklet published by Kraft Foods, Chicago, Illinois.
Ukrainian Easter Egg Postcards (7), c1970
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From the back of each postcard:
"Traditional symbols of life intricately implanted on the eggs by a process passed down through generations. Made in the U.S.A., Ukrainian Gift Shop, 2422 Central Ave NE, Minneapolis, Minn. 55418.
"M. Procal, L. Perchyshyn, J. Luciow."
Both cards from "Series 3-- a set of 7 cards."
Hungary Shortwave Radio Card, 1973
Angel Food, 1954
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I've always thought of angel food cake as the ramen noodle of the dessert world: the extras do all the real work. But at least they look nice for the camera.
From the May issue of Better Living magazine.
Wear-Ever Ad, 1953
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Even coffee was "college-educated" back then. Nowadays, you're lucky if your scone even finished High School.
From the March issue of Family Circle magazine.
USSR Shortwave Radio Card, 1973
Velveeta Promo, c1938
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Some other recipes included were "Mexican Relish" (?), Noodle Ring, Biscuit Whirls, and Eggplant Souffle' (??).
Try 'em all: For SCIENCE!!
Front of an advertising fold-out published by Kraft-Phenix Cheese corporation, Chicago, Illinois.
Air France Ad (detail), 1961
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I just had to get a better look at the bird hanging over the airplane bar, not to mention Ollie North enjoying the first aperitif of his European odyssey.
Air France Ad, 1961
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"I just... feel like the fun can't last forever, Larry. Someday this will all be a dream. In fact, we'll have to take off our shoes while waiting in endless lines, and nasty people in uniforms will demand naked pictures of us before we can even board the plane!"
"Oh, Jeannie. Give me that champagne glass. You've obviously had quite enough!"
From the January issue of Sunset magazine.
Snow Crop Frozen Peas Ad, 1953
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Let's return to a time when "the vegetable course" was just an excuse to finish off the remaining stick of butter after all the biscuits had been eaten.
From the May issue of Better Living magazine.
Early Times Bourbon Ad, c1965
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Start every dream date off right: With a bottle clutched in each fist!
From the March issue of Sports Illustrated.

















