amylsacks' photos

"Where there is but one maid several small dishes, such as olives, celery and sauces, may be passed at one time on a tray...The setting of a luncheon table is very much the same whether one has a maid or not, charm being the object rather than ceremoniousness..."

"...Since well-bred people avoid display, especially display that is out of keeping with their means, the mistress of the servantless house does not attempt the formalities of table service observed by the Richest-Family-in-Town. The old proverb that advises us to bite off only as much as we can chew applies very aptly to serving..." Front cover of a 252-page promotional paperbook published by Proctor & Gamble, Cincinnati, Ohio.

And it doubles as a kicky chapeau! From the July issue of Sunset magazine.

A probable sequel to this . As before, I'd suggest focusing on the pictures and not the "jokes."

Dear Nineteen-Fifties, Please calm down. There really is such a thing as being too excited about Laundry Day. Also, pompoms on an apron? C'mon. Sincerely, alsis35 From the February issue of Household magazine.

I kind of think that 5-Minute Grapefruit Mayonnaise speaks for itself. :/

Along with all the prose about sparkling and spurting, the chapters have titles like "The Tower of Human Strength," and "Hewing To The Line of Beauty." There are also a few illustrations of unworthy looking mortals here and there, awaiting a cleansing bath in the rays of The Holy Citrus.

"...Foods for the gods, indeed! The gods of the good green earth... Unsurpassed in their ability to build the human tower to its finest fruition-- they help to make us Titans of the modern world..." Hey, Dr. Frank! Ayn Rand just called and suggested that you might want to tone it down, just a tiny bit, okay? Front and back covers of 32-page promotional published by Florida Citrus Exchange, Tampa, Florida.

So... the coffee pot has no spout, and the coffee cup appears to be floating. Furthermore, Dad looks way too pleased for 7AM on a Monday. I'm afraid to ask what's in the hand we can't see.

The best time to have your hovel's interior done over? Early summer. You can sleep comfortably outdoors, instead of paying for a motel room. From Sunset magazine.

For happy occasions, have your tastebuds surgically removed before imbibing. From Sunset magazine.

I'd be more enthused about these ideas if not for the gory uber-biscuit up top. Yikes! Was the Re-Animator doing commercial photography back then, or what? From the February issue of Family Circle magazine.

Poor Veronica Lake never earned a dime in royalties from this mascot, and she should have. From the February issue of Family Circle magazine.

Whoa. And I thought the coffee makers of the day were ridiculously bottom-heavy.

Young Mrs. Swan wasn't afraid to wear slacks even in the front yard! She didn't care what the neighbors thought, because her perfect landscaping spoke for itself. From the the March issue of Sunset magazine.

Back cover of the booklet. Fox "News" would be bummed to note that even back in the "good old days", the meat peddlers tactfully avoided throwing God around with the pots and pans.

It's Culinary True Confessions! (I'd want more than a dollar if I were using my real name here, but to each their own, right?)

It was thoughtful of FDR (or at least his understudy) to turn out for the awards ceremony.