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Dinesh

Dinesh club

Posted: 02 Dec 2021

Taken: 02 Dec 2021

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Image and Excerpt •
From •
Obsession ~ A History •
Author •
Lennard J. Davis •

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Figure I. Calvin Klein Obsession ad

Figure I. Calvin Klein Obsession ad

Ruebenkraut, Stephan Fey, Paolo Tanino have particularly liked this photo

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 Dinesh
Dinesh club
. . . .The idea behind the product so advertised is that it will provide in others an obsessive desire for one’s own too well known and unexceptional body. The aura of the obsessive hovers over one’s ordinary flesh like a mirage of desire over a parched desert. A Gallup Poll analysis of the ad campaign for Calvin Klein’s perfume ‘Obsession” turned up the reaction of one consumer who said, “Ise Obsession for a great sex life? I used it and nothing happened. I ‘m not having a great sex life.” This reader needed obsession either in herself or those within sniffing distance of her. Products like these ask us whether we can bear to live lives of quiet respiration devoid of infatuated chaleur.

We live in a culture what wants its love affairs obsessive, its artists obsessed, its genius fixated, its music driven, its athletes devoted. We’re told that without the intensity provided by an obsession things are only done by halves. Our standards need to be extreme, our outcomes intense. Winners never quit and quitters never win. Emily Martin en.wikipedia.org/wiki/Emily_Martin_(anthropologist) has recently shown how even corporations are trying to exploit the energy and focus of aberrant mental states, like obsession, for their own purposes. Obsessivs play obsessively on the streets, in the bars, and in the clubs, stay late in the offices, crank out the articles, novels, books, music, and films of our driven culture. To be obsessive is to be American, to be modern.

. . . One insisted that the notion of an obsession, from a psychoanalytic perspective, was specifically about a recurring thought whose content had become disconnected from its original significance while the repetitive, recurring mental intrusion had come to predominate. . . .Page 6
2 years ago. Edited 2 years ago.
 Dinesh
Dinesh club
O B S E S S I O N ~ A History
2 years ago.

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