Er Guo Tou 。。。 二锅头

Red Star Erguotou (红星二锅头) is an iconic baijiu brand from Beijing, widely seen as part of the city’s cultural identity rather than just a drink. The name Erguotou means “second pot head,” a reference to the middle cut of the distillation process that gives the liquor its clean but potent character.

Founded in 1949, when twelve small distilleries were combined into the first state-owned liquor company of New China, Red Star became known as the “people’s baijiu” for its honest quality and affordability. It was served at official events, factories, and neighborhood eateries alike—an everyday spirit deeply linked with Beijing life.

Over the decades, Red Star Erguotou came to represent hard work, directness, and pride in simplicity. Its flat green bottles are instantly recognizable symbols of local life, often nicknamed 小二 (“Little Two”) by Beijingers. At gatherings or street meals, sharing a small bottle means camaraderie and trust. Today, Red Star remains a nostalgic yet living part of the city’s story—a humble drink that still carries the warmth, humour, and sincerity of old socialist Beijing.