MJB Rice Ad, 1956

Starch On!


Cereals, biscuits,
and rices, and bread,
Damn all them Paleos,
Full speed ahead! :p

(Items from the 1930s through the 1960s.)

MJB Rice Ad, 1956

16 Apr 2011 162
Imagine the years of therapy you'd need after being served this slop at an impressionable age. Ma, it won't stop staring at meeee!!!! Published in the March issue of Western Family magazine.

"Fifty Years' Experience", 1956

23 Apr 2011 151
Front and back covers for a promotional published by Franz Bakery, Portland, Oregon. Sadly, they didn't have the giant revolving bread loaf on the factory roof yet. Now you have no choice but to come over and see it for yourself.

Franz 50th Anniversary Booklet (2), 1956

15 Apr 2011 156
Kids, I'm sorry we're so poorly drawn, but my nephew just graduated from art school and he really needed the gig.

"Fifty Years' Experience" (3), 1956

15 Apr 2011 167
"I've never sat on a loaf of bread before! It feels great!" - MST3K, "Out Of This World" .

"Fifty Years' Experience" (4), 1956

22 Apr 2011 156
So apparently even then, the entire operation was run by about six people, not counting the cartoon tour guide.

"Fifty Years' Experience"(5), 1956

15 Apr 2011 160
Plus, all the non-cartoon people look so gloomy. Well, except for the bread truck dude. Maybe he was the only one whose photo got snapped on a Friday instead of a Monday.

"Fifty Years' Experience"(6), 1956

15 Apr 2011 162
And thus ends our saga. Such local landmarks as the 24-hr Church Of Elvis, the Metro on Broadway, and The Pagoda are long gone, but Franz -- in its fragrant, white glory-- marches on!

Kretschmer Wheat Germ Booklet, c1955

14 Apr 2011 203
I love the aquatic-hued table cloth. It goes so well with the sea-monster entree', doesn't it? Excerpts from a 24-pager published by the Kretschmer Corporation of Carrollton, Michigan.

Kretschmer Wheat Germ Booklet (2), c1955

25 Apr 2011 151
The neo-Cubist fish is adorable. Plus, it's nice to see the dog lined up next to the kids, since you know they're going to be passing him any number of these "goodies" the second Mom's back is turned. But I couldn't find a recipe to match the freaky ring-mold thing at the right of the full-color photograph. I feel lucky.

Kretschmer Wheat Germ Insert, c1955

14 Apr 2011 170
In the same envelope as the booklet, just in case you didn't get the message before. I think that's Tip O'Neill's head on the right.

All-Bran Booklet, c1930

06 May 2011 151
Front and back cover, plus several pages from a promotional published by the Kellogg's Corporation, Battle Creek, Michigan. "To Keep Happy, Keep Well. It is much easier to keep well than it is to get well. The way is clear if you will follow Nature's laws..."

All-Bran Booklet (2), c1930

06 May 2011 168
To be pulled in by that awesome cover design, only to get a barrage of motivational mumbo-jumbo and pile after pile of drab brown food and bleak decor... Kellogg's, why do you break my heart like this?!

Quaker Cereal Ad, 1959

06 Jun 2011 350
So is this the "feminine" version of wearing a lampshade on your head at cocktail parties? From the May issue of Everywoman's Family Circle.

Nabisco Shredded Wheat Promo, c1930

15 Jun 2011 1 2 143
One side of a die-cut fold-out published by the National Biscuit Company ("Bakers of RITZ, UNEEDA BISCUIT, and other famous varieties"). Actually, the section furthest right is what the ad looks like when it's all closed up. The piece folds and unfolds accordion-style. A nice design, despite the weird bodiless heads involved.

Nabisco Shredded Wheat Promo (2), c1930

20 Jun 2011 193
Peer pressure! Peer pressure! Buy it now and eat it every day or we'll all think you're weird!

Weetabix Ad, 1950

20 Jul 2011 141
I have no idea what that thing in the middle is supposed to be. Mrs. Crisp, help me! From Good Housekeeping's Picture Cookery .

Gladiola Flour Promo, c1938

16 Aug 2011 1 162
One side of an advertising fold-out published by the Fant Milling Company of Sherman, Texas. The cartoons may be by an artist named Chas Cartwright, who drew newspaper ads for the company in the 1940s (Thanks to notyourmind at YouTube).

Gladiola Flour Promo (2), c1938

16 Aug 2011 149
Ha ha ha! Troubled marriages are funny!! (Yikes!)

55 items in total