amylsacks' photos

I opened this magazine-sized, 20-page promo hoping to see a bread fairy. You know, a peppy, aproned sprite with a magic wand, who'd reward hungry but virtuous mortals by turning various inanimate objects into sandwiches. It didn't happen, sadly. Franz Bakery, promoted on the back cover, is still with us. (Originally posted to flickr on February 7th, 2011.)

I personally have never appreciated this so-called artist "Michiz" (?), nor their green-skinned alien models who keep beaming down to Earth and seducing OUR men!! >: From the April 1st issue of The New Yorker .

Brimming over with Sodium Cyclamate... so you know it's good for you! (Originally posted to flickr on February 6th, 2011.)

"Copyright 1937 by Beverly Osborne. Super Highway at Gladstone - 1 Mile North of Oregon City, Oregon. 'The World's Most Famous Chicken Dish' - Chicken fried to a golden brown - Served unjointed - without silverware. R.L. Wyrick, Mgr." Sent to Mrs. Elsie Hawbrecker, Route 1, Clear Springs, Maryland by Belle Hart of Rogue River, Oregon: "Long time no hear. Are you still as busy as ever? We have a new grandson since I wrote you last. Do write again." Etsy has several pieces of related ephemera from this chain, which began in 1937 and still has three locations remaining, according to Wikipedia. (Though the Oregon locale isn't among them.) For a short history of the company and its founders, click here . Shown slightly enlarged to show detail.

Lots of Jazz and Blues greats named here. I wonder if they made any money off these tie-ins.

I was never allowed to learn Boogie Woogie at my piano lessons. No wonder I was always bored to death. :D

I didn't clean this one up completely. I wanted to preserve "Holley" at the lower left. Which may have been pre-printed on or added later. I'm not sure. Also, you can faintly see a store imprint at the lower right from Ye Music Shoppe in Sacramento, California, USA. Though I bought this in 2019 from a store on the Oregon Coast, which I hope is still there.

Left: c1950, probably from Life magazine; Top center: House Beautiful , May 1960; Upper Right: The New Yorker , March 31st, 1956; Lower Right: McCall's , November 1953; Lower Left: same as upper right. (Enlarged to show detail.)

Part of me basks in this colonial tropic splendor. The other part of me feels terrible for whoever has to clean out that pool after closing time. (Somehow misplaced the source for this. Sorry. It happens. But it's very likely from Sunset .)

A couple more pages from inside the booklet. I'm glad I never heard the fairy tale about bubbling wine as a kid. I would've absolutely tried it with my Mom's pearls and then... [shudder] (Originally posted to flickr on February 8th, 2011.)

Some other chapter headings: "Teeners Love A Barn Dance," "Festive Buffet," "Fun At Funny-Face Party," and "Beverages For Beauty." Sadly, most of the pictures don't measure up quality-wise to these amazing titles.

Front cover of a 24-page promotional published by the American Bottlers of Carbonated Beverages, Washington, D.C. "Did you know-- that carbonated liquids actually quench thirst more effectively than plain water? Their stimulating action on the digestive tract speeds up their absorption by the body's tissues... When you're really thirsty, have a soft drink!" (Originally posted to flickr on February 8th, 2011.)

Upper left: Field & Stream magazine, June 1958; Lower left and right: The New Yorker , May 9th, 1953; Upper right: The New Yorker , August 15th, 1953.

Is the guy on the right talking into that trophy, or is he just worried that it needs dusting?

These two were the Joe Camel of their day: convincing innocent tykes like myself that boozing it up was cool. (All right. Not really. Even in my drinking days, I preferred Bourbon to Scotch :D ) From the October 14th issue of The New Yorker .

Here's the second back cover with an updated model and decor. Company prerogative, right? But now they've got the box packed so tightly that you'd never be able to pull out a single item without causing a massive collapse. o_0 (Originally posted to flickr on February 9th, 2011.)

From the page entitled "Questions and Answers About Freezing": "Lightly loaded freezers warm up more quickly than fully loaded ones [in the event of a power failure]." That 35-lb. turkey serves as an emergency back-up cooler for everything else, so long as you keep the door closed. Good planning, Sears! (Originally posted to flickr on February 9th, 2011.)

This is the inside back cover. I'm kind of sorry that I didn't share the chipper cartoon where a panicky rooster is chased by an axe-wielding Coldy The Penguin™. Also, that thing which looks like a grease spot halfway up the left side of the page is in fact just a shadow cast by some mysterious off-camera food item. Like I said earlier: so much excitement and so little time. (This page originally posted to flickr on February 9th, 2011.)