Success In Seasoning, 1932

"...Where the flag of civilization went, Lea & Perrins Sauce, the Original Worcestershire, followed. Scarcely a ship left Britain without a supply among its stores. Soon the great hostelries at the ports of call featured it in their menu attractions. Branch distributing houses were established in all parts of the world, thus making it available at even the remotest points..."

Sometimes it would get to be way past closing time and the staff was simply done in. Reading this spiel aloud from the bottle wrapper was how the head waiter dealt gently with patrons who just wouldn't take a hint otherwise.

Front & back covers of a 50-page booklet published by Lea & Perrins, Inc., New York, N.Y.

(Originally posted to flickr on April 8th, 2011.)