Hats, Heads, and Death Dodgers (Cropped)

The two cars in the middle of this photo were part of Jimmie Lynch's Death Dodgers, an automobile thrill show that was held at the Goodrich building at the New York World's Fair in 1940. The words painted on the wall -- "The Name's Goodrich" -- were part of a longer advertisement that read, "Remember Which -- The Name's Goodrich."

For more information, see the full version of this photo.