Posted on 05/04/2013

Photo taken on May  4, 2013


Wacky Packages
Land O' Quakes Butter
0424 1399924265
Norman Saunders

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Wacky Packages - Land O Quakes Butter, 1973

Wacky Packages - Land O Quakes Butter, 1973
Painting by Norman Saunders
Topps Chewing Gum, Inc.

One of the most beautiful of all Wacky Packages. To large extent, individual Wacky Packages lived or died depending on how good the original product's package design was. Of course a good pun or play on words helped a lot, too; underground cartoonist Jay Lynch conceived many of the puns and visual jokes.