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The Golden Bunny ...

The Golden Bunny ...
For this week's Sunday Challenge for which the topic was symbols of Easter.

I took this shot on Good Friday whilst visiting RHS Garden Harlow Carr in Harrogate on what proved to be the first day of the Lindt Gold Bunny Hunt.

The classic Lindt Gold Bunny is, according to the official Lindt website at least, one of the most iconic symbols of Easter and he first opened his eyes to the world of chocolate in 1952.

The story goes that on a bright Spring morning in March that year, when the ground was still covered with a blanket of crisp white snow, one of the Lindt Maîtres Chocolatiers saw a little bunny in his garden. His young daughter was completely mesmerised when she herself saw the little bunny, but began to cry as soon as it disappeared into the bushes.

Deeply touched by how upset his daughter was, the father suddenly had a great idea ... he would make a bunny like the one they saw together, but out of chocolate. So he did exactly that using the finest Lindt milk chocolate, then he wrapped it in golden foil and put a red ribbon with a bell around its neck, so it would not get lost.

And so, the very first Gold Bunny was born.

Nowadays the Lindt Gold Bunny is supposedly adored by people of all ages and all over the world and every year when the it appears again, they know that Easter is not far away.

However, as nice as the Lindt Gold Bunny is many would argue that it's just another example of how over recent years traditional festivals like Easter have been exploited for commercial gain.

Gone are the days it seems when all a child needed to enjoy their Easter was to hand paint a boiled egg and then roll it down the nearest hill.

Oh, and in case you're wondering the Lindt Gold Bunny Hunt is an event aimed mainly at children. Each is given a leaflet with a map inside so that they can follow the Lindt Bunny's trail, answer a set of questions, hand in their answers at the Gift Shop and then take collection of their very own "delicious Lindt chocolate treat".

Please view on black for best effect.

Christina Sonnenschein, Dida From Augsburg, aNNa schramm, Gudrun and 19 other people have particularly liked this photo


54 comments - The latest ones
 Amelia
Amelia club
What a great story, Paul - a marvellous piece of marketing too. I hope you answered all the questions and claimed your treat. ;-)
6 years ago.
autofantasia club has replied to Amelia club
No, I'm afraid not Amelia ... too busy taking photos and besides I really think it was aimed at kids. Anyway, glad you like it and thank you for the fave! :)
6 years ago.
 Andy Rodker
Andy Rodker club
Nicely done, Paul!
6 years ago.
autofantasia club has replied to Andy Rodker club
Much appreciated Andy as is the fave! :)
6 years ago.
 Pam J
Pam J club
I hoard the Bunnies ! (and the teddies and reindeer etc !) here.. they are not alowed to wear bells... sigh..

My friend sends me the bells !!!!!

Love the pic !
6 years ago.
autofantasia club has replied to Pam J club
Glad you like it Pam and thanks for the fave, but 'm curious by your remark over the bells ... why do they not have them over there?
6 years ago.
Pam J club has replied to autofantasia club
The gods alone know Paul. maybe a hungry adult will swallow one... after all... no-one has died doing that anywhere else... SIGH

Short answer... Crass STUPIDITY !!!!!!
6 years ago. Edited 6 years ago.
autofantasia club has replied to Pam J club
Sounds about right Pam! :(
6 years ago.
 raingirl
raingirl club
just ate the ears off a happily dark chocolate version by Lindt. thanks so much for the story behind them!

Happy Easter!
6 years ago.
autofantasia club has replied to raingirl club
Oh yes, the dark version sounds even more appealing Laura ... anyway, glad you found the story of interest! :)
6 years ago.
 H C
H C
What a lovely idea to get children active. Nice shot of the bunny too.
6 years ago.
autofantasia club has replied to H C
Yes indeed Harriet, get them active and then get them hooked on sugary sweet treats - lol! ;)
6 years ago.
 PhLB - Luc Boonen
PhLB - Luc Boonen club
a funny story but the Lindt variant is questionable
6 years ago.
autofantasia club has replied to PhLB - Luc Boonen club
Do you mean its not to your taste?
6 years ago.
 Treasa Ui Cionaodha
Treasa Ui Cionaodha
Great story. Happy Easter Paul Regards Tess.
6 years ago.
autofantasia club has replied to Treasa Ui Cionaodha
Thanks for that Tess .. hope you've had a lovely Easter too! :)
6 years ago.
 Ste
Ste
A lovely shot Paul .. hope you have had a good Easter and a few chocolate Easter bunnys too

Best wishes ... Steve
6 years ago.
autofantasia club has replied to Ste
Thanks for that Steve and for the fave. Got to say so far this Easter I've been very good and avoided the chocolate bunnies! ;)

Anyway, hope you had a good Easter too Steve! :)
6 years ago.
 Delirium
Delirium
lol...we have the same...austria...
6 years ago.
autofantasia club has replied to Delirium
A global phenomenon it appears! ;)
6 years ago.
 Jean
Jean
Looks very sweet and probably is very sweet. I'm afraid I stuck to hot cross buns.
6 years ago.
autofantasia club has replied to Jean
As it happens I've never tried one of these Jean, but I do like Lindt chocolate balls. I have tried hot cross buns though and I'm afraid I didn't enjoy them! :(
6 years ago.
Jean has replied to autofantasia club
I like LIndt chocolate balls too but I feel a bit of a sadist biting the ears off a rabbit.
6 years ago.
autofantasia club has replied to Jean
Baaaaad girl! ;)
6 years ago.
 christel.k
christel.k club
... und mit dem Glöckchen, jedes Kind kennt ihn inzwischen durch die Werbung;
gut, dass Du mit Deiner hervorragenden Aufnahme den kommerziellen Aspekt von Ostern aufgreifst, Paul!
6 years ago.
autofantasia club has replied to christel.k club
Yes, it seems everything needs to be commercialised nowadays Christel, which is a shame. Still, I'm glad you like my photo and thank you for the star! :)
6 years ago.
 Berny
Berny club
great story, Paul!
6 years ago.
autofantasia club has replied to Berny club
Pinched from the Lindt website Berny, but I'm glad you found the story of interest and am grateful for the fave too! :)
6 years ago.
 Coco
Coco club
Thank you so much for that story. Love the photo.

When I was a little kid (am an old kid now) in the early 50's, my grandpa made giant chocolate bunnies that were solid. He owned a candy business. He would bring them on Easter and we would immediately bite their ears off. Fond memories.
6 years ago.
autofantasia club has replied to Coco club
Thank you for the kind comments Coco. I think I prefer your story as it is much more personal and less commercial ... what a terrible childhood you must have had having a grandpa that owned a sweet shop! ;)
6 years ago.
 Clickity Click
Clickity Click
Hi Paul ... this, as you say, is to be seen large and on black. :) Nice story and must agree that commercialization has taken over most if not all of our holidays or celebrations. Something that started out as a lovely memory for his daughter turned into a bottom line item. Like Thomas said, nice with the gold and red with that little pop of silver for the bell. :)
6 years ago.
autofantasia club has replied to Clickity Click
Glad you like it Chris! :)
6 years ago.
 Wierd Folkersma
Wierd Folkersma club
lovely story about this chocolate bunny, well done in natural surroundings
6 years ago.
autofantasia club has replied to Wierd Folkersma club
Thanks for the kind comments Wierd! :)
6 years ago.
 Shuttering Yukon
Shuttering Yukon
I used to love these bunnies.. what a great story and your right my friend.. commercialization has taken over everything!
Now I hope you took this dude home and ate him!
6 years ago. Edited 6 years ago.
autofantasia club has replied to Shuttering Yukon
Afraid not Wendi, the bunnies on the trail were made of plastic ... or maybe I'm just making that up to stop you licking the screen! ;)
6 years ago.
Shuttering Yukon has replied to autofantasia club
ahhh! you don't know me very well.. nothing stops me from licking the screen! but now that you mention it.. that might be plastic
6 years ago.
autofantasia club has replied to Shuttering Yukon
It is I'm afraid Wendi, but the ones they were giving out at the end were real ... not that I had any you understand! ;)
6 years ago.
 Heidiho
Heidiho club
Der Hase ist längst gegessen - aber die Story dahinter kannte ich bisher nicht. Danke, Paul !
6 years ago.
autofantasia club has replied to Heidiho club
Pleased you like the shot Heidi and that you found the back story of interest ... thanks also for the fave, much appreciated! :)
6 years ago.
 Valfal
Valfal
What an interesting story and lovely shot for the challenge, Paul; hope you had a Happy Easter, my friend!
6 years ago.
autofantasia club has replied to Valfal
Yes, hope you had a good Easter too! :)
6 years ago.
 Keith Burton
Keith Burton club
Great idea............and awesome processing as always! Who knew the Easter Bunny could look so sinister?
6 years ago.
autofantasia club has replied to Keith Burton club
Thanks for the kind comments and the fave Keith. Glad you like the processing too ... I guess I do have a tendency to produce dark images! ;)
6 years ago.
 Gillian Everett
Gillian Everett club
Interesting story, well staged
6 years ago.
autofantasia club has replied to Gillian Everett club
Glad you found it of interest Gillian! :)
6 years ago.
 Jan
Jan
What a great story! I have never been to Harlow Carr and I need to remedy that!
Well done
6 years ago.
autofantasia club has replied to Jan
Glad you found the story of interest and I can thoroughly recommend going to visit! :)
6 years ago.
 Gudrun
Gudrun club
I used to love Lindt Goldhäschen, I still keep one of the bells! This one looks a if they have changed the shape slightly, it looks more "edgy" than it used to- or is it just your clever processing? What a great idea to distribute them for kids to find!
6 years ago. Edited 6 years ago.
autofantasia club has replied to Gudrun club
Not sure about the shape to be honest Gudrun. The ones like this that the kids had to find were made of plastic and quite large, they only got the chocolate one when they had completed the trail and handed in their questionnaire! :)
6 years ago.
autofantasia club has added
Thanks for the fave BTW too ... much appreciated! :)
6 years ago.
Gudrun club has replied to autofantasia club
Ah, that explains the shape!
6 years ago.
 Dida From Augsburg
Dida From Augsburg
Nice shot and interesting story!
6 years ago.
autofantasia club has replied to Dida From Augsburg
Glad you like it Dida and thank you for adding it into your faves! :)
6 years ago.

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