Canadian Pacific

Canadian Pacific

Posted on 05/29/2014


Photo taken on May 16, 2014


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Keywords

Toronto
Canadian
Ontario
Canada
Direct
ING
Bloor
Yonge
Tangerine
subway
banking
metro
illuminated
bank
box
advertisement
station
bankology


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becom-ING Tangerine

becom-ING Tangerine
Following the 2007 global credit crisis, Dutch bancassurance ING Groep NV received billions of financial backing from the Dutch government, and was required by the EU to trim down its operations. ING Groep decided to exit the profitable Canadian retail banking business, and sold ING Direct Canada to the Bank of Nova Scotia.

Scotiabank renamed ING Direct Canada "Tangerine," keeping its well-recognised orange branding.

But seriously? A bank called Tangerine? What a stupid name.

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Comments
one42chrisp
one42chrisp
Agreed, very stupid name. When I see the ads, and they are everywhere, even decorating our LRT cars, for some reason I think it's a mobile phone company!
3 years ago.
Canadian Pacific has replied to one42chrisp
The reason is you've probably heard of Orange S.A., a major French-based mobile telecom company!

en.wikipedia.org/wiki/Orange_Mobile
3 years ago.
one42chrisp has replied to Canadian Pacific
Yes, that is the reason :-))
3 years ago.
John FitzGerald
John FitzGerald
What, you mean that fellow in the ads didn't save -- his -- money?
3 years ago.
Canadian Pacific has replied to John FitzGerald
No, ING told us to save OUR money, but they themselves lost billions in the financial crisis and could have gone under were it not the state aid from the Dutch government. But the same could be said for Lloyds Banking (Lloyds, TSB, Bank of Scotland, Halifax); Royal Bank of Scotland (RBS, Natwest); ABN AMRO (Dutch); Citi; Bank of America and many others.
3 years ago.